Schaumburg, IL (March 6, 2008). Blistex works with Effective Data (ED), a private
Schaumburg - based EDI Consulting and Data Integration firm, to implement EDI transactions
with Blistex trading partners.
Oak Brook IL – based Blistex has requested Effective Data to implement transactions with a
trading partner using a flat file into and out of Gentran for Windows. This will involve the creation
of new maps and subsequent testing with the trading partner. This will help Blistex expedite the
electronic interchange of mandatory information between them and their trading partners.
Effective Data was chosen based on demonstrated expertise.
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About Blistex
Blistex was founded in 1947 as a small, family-run company in the business of developing and
marketing lip care products, primarily in the United States. Their objectives in those days were
to create quality products, achieve consistent growth and become an innovative leader in lip
care.
Today, the Blistex tradition is carried on by the second generation of the founding family. And
they still believe in their original goals: Product Quality, Growth, Innovation, and Leadership.
Blistex manufactures, tests and distributes a full line of quality lip care products.